Your SaaS terms glossary

LTV/CAC is key in assessing customer value vs cost in SaaS.

A financial ratio measuring a company's debt against its assets or equity.

Understand Logo Churn and its impact on business growth and retention.

Learn about logo retention, a crucial SaaS metric for client base health.

Understand MRR: key for subscription growth & financial stability.

A product with just enough features to gather feedback from early customers.

The degree to which a product satisfies strong market demand; essential for startup success.

Market penetration measures a product's market share, crucial for growth.

Learn the importance of NOPAT, a key profitability metric for SaaS firms.

Net Dollar Churn is a metric indicating net revenue change from existing customers.

Discover net margin and why it's vital for SaaS growth.

A metric that measures customer loyalty based on their likelihood to recommend a company.

Learn about non participating preferred shares in business.

Learn about OBV, its importance in SaaS, and how to compute it.

Cash generated from normal business operations, essential for assessing financial health.

Expenses incurred from day-to-day operations, excluding production costs.

The time it takes to recover the investment cost, usually for marketing or customer acquisition.

The valuation of a company after outside funding or investment is added.

The valuation of a company before new outside investment or financing is added.

The earliest stage of funding a startup, essential for developing an MVP.

Product Market Fit indicates when a product meets market demand, crucial for startup success and scaling strategies.

Understand and compute the Quick Ratio for business liquidity.